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On February 8, 2024, our fully booked Intercultural Training India took place at ICS. The event attracted participants from various industries and provided in-depth insights into India’s cultural aspects and business practices.
The training content covered strategic intercultural management, communication and interaction, non-verbal aspects, the importance of hierarchies and seniority, and dealing with role awareness. India expert Karin Schreiner conveyed her extensive knowledge with charm and expertise, inspiring participants with practical examples and a concise, well-structured presentation of this wide-ranging subject area.
For example, we gained valuable insights and knowledge about Indian culture and history, the current political and demographic situation, common etiquette, communication styles, and business strategies. Ms Schreiner has already successfully advised renowned companies such as Magna, Vale, Siemens VAI, Heineken, VW, and NXP.
Her intercultural insights helped participants overcome stereotypes and gain a realistic picture of everyday life in India. In particular, the lively exchange with the companies present and the sharing of experiences from day-to-day business with Indian partners & contacts greatly enriched this event and contributed to its engaging nature and relaxed atmosphere.
The positive feedback from participants confirms the relevance and success of this training. Many participants emphasised how much they benefited from the practical content and how it helped them to be better prepared for intercultural challenges when working with Indian partners.
As ICS, we will continue our commitment in the future and offer further intercultural training to meet the needs of Styrian companies. Furthermore, we now feel very well prepared for the upcoming business trip to Bengaluru & Delhi from 2024-03-09 to 2024-03-16 and look forward to experiencing this booming market first-hand.
