Contact Us India – A Growth Market with Prospects
India combines high growth dynamics with a vast domestic market, increasing investment, and a broad industrial transformation. For Styrian companies, opportunities are emerging in mobility, green tech, industry, digitalization, life sciences, and other future-oriented fields. The ICS helps you realistically assess potential, prepare for market entry, and establish reliable contacts.
A Growth Market of Scale – and Many Different Markets within One Country
India is one of the most dynamic large economies in the world. According to AUSSENWIRTSCHAFT AUSTRIA, the Indian economy grew by 7.4 percent in the 2025/2026 fiscal year. For 2026, a growth of 7.2 percent was expected in April. The IMF’s July 2026 update shows real growth of 6.4 percent for the calendar year 2026. Different definitions and forecast periods show: for companies, the robust growth trend is more decisive than any single figure.
Austrian goods exports also reached a record high of €1.48 billion in 2025, 13.6 percent above the previous year. At the same time, India is not a homogeneous market: regions, industries, procurement channels, regulations, and price levels vary greatly. A successful entry therefore requires clear priorities instead of a blanket “India plan.”
In India, a good market strategy begins by looking at the differences between regions, industries, and customers. We help Styrian companies find their starting point and build reliable partnerships.
Clara Lenz, India Country Expert at ICS
Where Special Business Opportunities Arise
The ICS country focus concentrates on areas where Indian demand and Styrian expertise can be particularly well combined:
Industry & Automation
Production expansion, localization, and modernization create opportunities for mechanical engineering, automation, sensor technology, and industrial digitalization.
Digital Tech & Electronics
Digitalization, electronics, semiconductors, and software-based industrial solutions benefit from a strong technology and talent ecosystem.
Mobility & Automotive
E-mobility, automotive, rail, and urban mobility drive demand for innovative components, engineering, and system solutions.
Green Tech & Energy
Renewable energies, storage, water, circular economy, and efficiency technologies are gaining significant importance with India’s transformation.
Market Entry in India: Segment, Evaluate, Build Relationships
The country’s size makes careful market selection particularly important. For one company, Bengaluru might be the right entry point; for another, Mumbai, Delhi-NCR, Chennai, Hyderabad, or a specialized industrial cluster. In addition to demand and competition, the sales model, service capability, pricing, local partners, and regulatory requirements should be clarified early on.
In business relationships, personal contacts, reliable local networks, and thorough preparation for negotiations play a central role. Depending on the service, tax issues, certifications, import regulations, withholding tax, or local registrations may also be relevant. These questions should be individually reviewed before signing any contract.
How ICS Supports Your Entry into India
Keep an Eye on India
India is moving at a rapid pace. In Inside India, we concisely categorize current economic developments, market opportunities, and new framework conditions – with a focus on what they specifically mean for export-oriented companies from Styria.
04. November 2026 
09:00 – 16:00 
ICS Internationalisierungscenter Steiermark, Lindweg 33 | 8010 Graz 
Expert Advice – Direct and Simple
Our expert provides reliable advice on all questions concerning India.
Clara Lenz
Senior Project Management
FAQ: Export and Market Entry India
Areas where India is investing heavily and where Styrian companies can contribute technological or industrial know-how are particularly interesting: mobility and rail, green tech, mechanical and plant engineering, digitalization and IT, pharma, biotech, and health. The specific fit with the region, target customers, and price level is crucial.
The process should begin with a focused market review: relevant region, target customers, competition, sales channel, potential partners, as well as regulatory and tax requirements. Only then can a decision be made on whether entry via sales partners, direct sales, projects, a local presence, or other models makes sense.
Reliable partners can best be identified through structured research, local networks, qualified B2B contacts, and personal discussions. ICS connects Styrian companies with market partners, AUSSENWIRTSCHAFT AUSTRIA, and suitable events, business trips, and matchmaking formats.
The requirements depend on the business model. Relevant topics may include import regulations, certifications, withholding tax, Permanent Account Number (PAN), contract drafting, or local registrations. Before engaging in concrete business, companies should review the applicable rules with experts.
The ICS Internationalization Center Styria is a point of contact for Styrian companies looking to explore India as an export market or expand existing activities. Support includes market information, personal consulting, qualification, network access, events, and business trips.