Practical Export Knowledge – Seminars and Webinars for Companies

Would you like to make more confident export decisions, better assess new markets, or deepen your knowledge on specific international business issues? The ICS Export Academy offers Styrian companies practice-oriented seminars and live webinars on key internationalization topics.

ICS Export Academy

Knowledge that helps you succeed in exporting

International markets are constantly changing: legal frameworks, distribution channels, customs issues, technologies, and business cultures continue to evolve. The Export Academy addresses current topics and translates them into applicable knowledge for Styrian companies.

Depending on the focus, you will deal with topics such as:

  • international sales and marketing,
  • artificial intelligence in export,
  • legal issues in international business,
  • customs, taxes, and export processing,
  • market and country knowledge,
  • market entry, business culture, and international business relations,
  • current developments and new requirements in export.

For entering the export market – and for the next step in development

Target Audience

The Export Academy is aimed at companies preparing their first international steps, as well as experienced export teams looking to specifically update or deepen their knowledge.

What matters is not how long you have been exporting, but what question you are currently looking to solve. Topics range from fundamentals to specialized issues for individual markets and concrete internationalization projects.

Our Training Formats

  • Seminars and workshops provide space for in-depth work, exchange in small groups, and specific questions from business practice.
  • Live webinars concisely convey current knowledge on clearly defined export topics. Webinars typically last one to three hours.

Depending on the module, knowledge transfer can be supplemented by individually bookable consultations with the respective experts.

Participation in the Export Academies is currently mostly free due to funding; the respective valid terms of participation can be found directly with the event.

Upcoming EXPORT ACADEMIES

To the EXPORT ACADEMY Event Overview

EXPORT ACADEMY INDIA

04. November 2026 09:00 – 16:00 ICS Internationalisierungscenter Steiermark, Lindweg 33 | 8010 Graz

EXPORT ACADEMY – Webinar | Smart International Sales: How AI Is Transforming International Marketing

04. November 2026 10:30 – 12:00 Online

EXPORT ACADEMY Brazil: Market. Opportunities. Mercosur.

19. November 2026 13:00 – 16:00 Lindweg 33, 8010 Graz

EXPORT ACADEMY: Smart International Sales

03. December 2026 08:30 – 16:30 Lendhafen, Lendkai 17, 8020 Graz

Feedback from our Participants

Julia Weinhandl - ICS Testimonial

The content of the Export Academy “Africa is not a country” was very practical and could be easily applied to our own questions. The exchange also opened new perspectives and further deepened our understanding of the market. Special thanks also go to experts Edith Predorf and Karim Zaki for their valuable expertise and exciting insights.

[DiGEM EXPORT ACADEMY Africa is not a country]

Julia Weinhandl, Sales Executive at Stoelzle Oberglas GmbH

Julia Watzinger, ICS Testimonial

Thank you again for the great opportunity!! I found the event itself so helpful, but the follow-up consultation topped everything! We received such great input for our next marketing strategies, and I’ve already been able to implement most of it or it’s currently in planning. Thank you for your support on our journey!

[Restart Export EXPORT ACADEMY Digital Marketing in Export]

Julia Watzinger, REELOQ GmbH

Romana Moestl

I would like to thank you again for the great seminar. It was fantastic! Super organized and excellent speakers – as well as participants. We were a good group!

[Restart Export EXPORT ACADEMY – Target USA]

Romana Möstl, VOO Aviation Service GmbH

Wolfgang Dietrich

Great networking event for entrepreneurs who want to expand their business or optimize it with like-minded individuals!

[Restart Export EXPORT ACADEMY Intercultural Management Vietnam]

Wolfgang Dietrich, diebrauerei Leutschach GmbH

Your EXPORT ACADEMY Team at ICS

Lisa-Maria Katholnig, ICS

Lisa-Maria Katholnig

DiGEM Project Management

T +43 316 601 417 M +43 664 8179376 E lisa-maria.katholnig@ic-steiermark.at
Christina Rupp, ICS

Christina Rupp

EU Project Management

T +43 316 601 749 M +43 664 8179372 E christina.rupp@ic-steiermark.at

Frequently Asked Questions about the ICS EXPORT ACADEMIES

The Export Academy is ICS’s qualification program for Styrian companies. It provides practical export knowledge in seminars and live webinars and addresses current topics related to internationalization and international business.

The offerings are aimed at Styrian companies in various export phases – from entering international markets to targeted further training for experienced export teams.

Topics include sales, marketing, legal issues, customs and taxes, as well as market and country knowledge. Depending on current developments, further export-relevant focus areas are added.

Live webinars typically last one to three hours. The scope and schedule are specified for each event.

Depending on the module, knowledge transfer can be supplemented by individually bookable consultations with the respective experts.

Participation in the Export Academies is currently free of charge. The respective valid terms of participation can be found directly with each event.

No. The Export Academy is suitable for companies planning to enter the export market, as well as for companies already active internationally who wish to specifically update their knowledge.

Current dates for the Export Academy are published in the ICS event preview. Depending on the topic, offerings take place in Graz or online.