Australia and Oceania – Export Markets at a Glance

Reliable markets and broad industry potential make Australia & Oceania an important economic region.

Sydney with Opera House and Harbour BridgeSydney Harbour Bridge, Sydney Harbour and cityscape view at sunset

14

Countries

Oceania consists of 14 sovereign island nations with reliable markets and broad industry potential.

45 Million

Inhabitants

Of these, 27.2 million live in Australia, approximately 11 million in Papua New Guinea, and 5.5 million in New Zealand.

1.83 Trillion Euros

Gross Domestic Product

Australia contributes to the EU’s economic strength with a GDP of approximately 1.6 trillion euros, and New Zealand with 234 billion euros.

Australia and Oceania offer stable market access and growth opportunities for B2B exports. The combination of high purchasing power, technological import demand, and legal certainty makes the Pacific region ideal for market entry, market expansion, and long-term direct investments.

High Purchasing Power

Very high per capita income

Strong Import Dependence

Little heavy manufacturing industry of its own

Legal certainty

Transparent markets and stable investment climate

Growing Market

Increasing demand due to population growth

Low Language Barriers

Business language is English by default.

Where special business opportunities arise

Wood construction from below – timber construction

Timber Construction & Sustainable Building Materials

Styrian expertise in Cross-Laminated Timber (CLT) and innovative wood processing serves the trend towards sustainable construction and resilient architecture in the Pacific region.

Industrial robots in a production hall – automation

Mechanical Engineering & Smart Production

Highly specialized plant technology, automation solutions, and precision tools meet high demand in the mining, timber, and manufacturing sectors Down Under.

Hand on a smartwatch with health data – symbol of E-Health

Medical Technology & Digital Health

Innovative diagnostics, telemedicine solutions, and specialized medical technology open up strong sales opportunities in the modernizing healthcare systems of Australia and New Zealand.

Glass globe on moss with sustainability symbols

Green Tech & Energy

Sustainable technologies, photovoltaic components, biomass, and hydrogen solutions offer Styrian companies great potential in Australia’s transition to green energy.

Marion Kikinger, Funding Advisor at ICS

Geographical distance can be overcome with good preparation and the right contacts. We support Styrian companies in exploring their market opportunities in Australia and developing sustainable access.

Marion Kikinger, Country Expert Australia at ICS

Expert Advice – 
Direct and Simple

Our expert will reliably advise you on all questions regarding Australia & Oceania.

Frequently asked questions

Leverage our global network and expertise to position your company internationally, safely and efficiently.

However, many Styrian companies do not yet know that they too can be successful exporters. Therefore, broadening the export base in the Styrian economy is essential. To avoid potential inconveniences or minimize risks in the export business, thorough preparation with market knowledge and opportunities is the key to sustainable business success beyond borders.

Leverage our global network and expertise to position your company internationally, safely and efficiently. Leverage our global network and expertise to position your company internationally, safely and efficiently.