{"id":11174,"date":"2020-06-29T14:06:36","date_gmt":"2020-06-29T12:06:36","guid":{"rendered":"http:\/\/ic-steiermark.at.w02242c6.kasserver.com\/success_stories\/new-exporter-to-the-german-automotive-market\/"},"modified":"2026-11-03T16:03:26","modified_gmt":"2026-11-03T15:03:26","slug":"new-exporter-to-the-german-automotive-market","status":"publish","type":"success_stories","link":"https:\/\/www.ic-steiermark.at\/en\/success_stories\/new-exporter-to-the-german-automotive-market\/","title":{"rendered":"New exporter to the German automotive market"},"content":{"rendered":"    <div id=\"logo-bar-block_6779077382295cbf3d1d4c19323782e5\" class=\"module module-logo-bar -0\">\n        <div class=\"container trans\">\n            \n                            <div class=\"logos-slider\">\n                                                                    <div class=\"logo-item\">\n                            <img decoding=\"async\" src=\"https:\/\/www.ic-steiermark.at\/wp-content\/uploads\/2026\/10\/logo-success-story-400x231-1.png\" alt=\"\" \/>\n                        <\/div>\n                                                        <\/div>\n                    <\/div>\n    <\/div>\n    <div id=\"standard-text-block_c0835312f43a5cc38d594effb6aa891c\" class=\"module module-standard-text -0\">\n        <div class=\"container trans\">\n            <div class=\"standard-text-box pt-4  \">\n                <div class=\"standard-text-content\">\n                                        \n                                                                        <div class=\"editor\"><p>The Graz-based company develops, produces and sells three different types of special coatings, including ABIO, the first biological antifouling coating, which is the only one that complies with current EU regulations and is funded by Horizon 2020 as a project of the European Commission. To protect ships from sessile fouling, an underwater coating (antifouling) is regularly applied to ship hulls.<br \/><strong>Acorros GmbH<\/strong> is the first and only company to meet the European Union&#8217;s requirement by bringing a non-toxic product to market. Their antifouling product &#8220;Abio&#8221; is purely biological and based on an entirely new principle. With around six million ships and 50 million liters of antifouling used per year, this product makes a significant contribution to environmental protection.<\/p>\n<p>The company also developed a versatile corrosion protection solution for industry, specifically designed to withstand salt exposure and applied by dipping, spraying or brushing. Such exposure occurs both on roads and at sea, meaning the range of applications spans from the automotive and rail industries to the shipping industry.<\/p>\n<p>As a third product, <strong>Acorros<\/strong> developed the LTi Seal \u2013 an extremely hard car paint coating that provides exceptional protection against stone chips and UV radiation, preserving the car&#8217;s surface condition for up to 10 years.<\/p>\n<h3>A successful new exporter<\/h3>\n<p>In 2018, <strong>Acorros<\/strong>&#8216; corrosion protection was successfully exported for the first time and is now supplied to renowned German automotive manufacturers. Although decision-making processes in the industry tend to take a long time, they are then planned sustainably, and the company is confident that it will be able to further expand its supply to the automotive industry in the future with the support of the ICS.<\/p><\/p>\n<\/div>\n                                                            <\/div>\n\n                            <\/div>\n        <\/div>\n    <\/div>\n    <div id=\"team-quotes-block_39186cef0197519d2246010fb13fc0f0\" class=\"module module-team-quotes pn-0\">\n        <div class=\"container trans\">\n            \n                            <div class=\"team-quotes-wrapper position-relative mt-4\">\n                    \n                    <div class=\"team-quotes-slider\">\n                                                    <div class=\"team-quotes-slide-wrap\">\n                                <div class=\"team-quotes-slide\">\n                                    <div class=\"team-quotes-image\">\n                                                                                    <img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"417\" src=\"https:\/\/www.ic-steiermark.at\/wp-content\/uploads\/2026\/10\/acorros_anita-hller_copyright-ruiz-cruz_nadine-studeny-photography-e1593164920664-768x801-1.jpg\" class=\"team-quotes-img\" alt=\"\" srcset=\"https:\/\/www.ic-steiermark.at\/wp-content\/uploads\/2026\/10\/acorros_anita-hller_copyright-ruiz-cruz_nadine-studeny-photography-e1593164920664-768x801-1.jpg 768w, https:\/\/www.ic-steiermark.at\/wp-content\/uploads\/2026\/10\/acorros_anita-hller_copyright-ruiz-cruz_nadine-studeny-photography-e1593164920664-768x801-1-288x300.jpg 288w, https:\/\/www.ic-steiermark.at\/wp-content\/uploads\/2026\/10\/acorros_anita-hller_copyright-ruiz-cruz_nadine-studeny-photography-e1593164920664-768x801-1-400x417.jpg 400w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/>                                                                            <\/div>\n                                    <div class=\"team-quotes-text bg-grey\">\n                                                                                    <div class=\"editor team-quotes-quote team-quotes-quote--small\"><p>&#8220;I found the EXPEDIRE Export Academy in 2018 very exciting. I would love to take part in new training formats again if they are offered by the ICS.&#8221;<\/p>\n<\/div>\n                                                                                                                            <p class=\"team-quotes-person text-main mt-2\">Anita H\u00f6ller, CEO | Acorros GmbH<\/p>\n                                                                            <\/div>\n                                <\/div>\n                            <\/div>\n                                            <\/div>\n                <\/div>\n                    <\/div>\n    <\/div>\n    <div id=\"standard-text-block_5d18ec30215af93e22f45a848b3f2f01\" class=\"module module-standard-text -0\">\n        <div class=\"container trans\">\n            <div class=\"standard-text-box pt-4  \">\n                <div class=\"standard-text-content\">\n                                        \n                                                                        <div class=\"editor\"><h3>Practical export training<\/h3>\n<p>Over the past few years, the ICS has been able to support <strong>Acorros GmbH<\/strong> with advice and assistance on various matters. This is how <strong>Ms. H\u00f6ller<\/strong> came to take part in the EXPEDIRE Export Academy in 2018, which focused on intercultural management &#038; diversity. The know-how gained there was then applied to the company&#8217;s ongoing business activities, including the new export venture to an automotive manufacturer in Germany.<\/p>\n<p><strong>Ms. H\u00f6ller<\/strong> has already made use of the following ICS services:<\/p>\n<ul>\n<li>2018: EXPEDIRE Export Academy, Intercultural Management &#038; Diversity<\/li>\n<li>2018: Styria goes UNO &#038; UN Supplier Registration<\/li>\n<\/ul>\n<\/div>\n                                                            <\/div>\n\n                            <\/div>\n        <\/div>\n    <\/div>\n    <div id=\"links-downloads-block_a8e1a2885e4c64460803df67b6636ced\" class=\"module module-links-downloads -0\">\n        <div class=\"container trans\">\n                            <div class=\"bg-grey link-headline\">\n                    <h2>FACTS<\/h2>\n                <\/div>\n            \n                            <div class=\"links-downloads-list\">\n                                            <a class=\"links-downloads-item\" href=\"http:\/\/www.acorros.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">\n                            <span class=\"links-downloads-label\">\n                                Acorros GmbH                                                            <\/span>\n                            <span class=\"links-downloads-icon is-link\">\n                                <img decoding=\"async\" src=\"https:\/\/www.ic-steiermark.at\/wp-content\/themes\/ics\/img\/arrow-left.svg\" alt=\"\" \/>\n                            <\/span>\n                        <\/a>\n                                    <\/div>\n                    <\/div>\n    <\/div>\n    <div id=\"contact-person-block_fba3197ca364c9cd6cfbe0f5d7c1ad9e\" class=\"module module-contact-person -0\">\n        <div class=\"container trans\">\n            <div class=\"row g-0 gy-4 gx-lg-4\">\n                <div class=\"col-lg-6\">\n                    <div class=\"contact-person-text bg-dark max-height\">\n                                                    <h2 class=\"mb-2 mt-4\">More Information<\/h2>\n                                                                    <\/div>\n                <\/div>\n\n                                    <div class=\"col-lg-6\">\n                        <div class=\"bg-grey contact-person-grid contact-person-grid--stacked contact-person-grid--single row g-0\">\n                                                            <div class=\"col-12 contact-person-card\">\n                                    <div class=\"contact-person-photo\">\n                                                                                    <img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"200\" src=\"https:\/\/www.ic-steiermark.at\/wp-content\/uploads\/2026\/08\/cropped-ICS_Logo-rund_ohne-Schriftzug.png\" class=\"contact-person-img\" alt=\"ICS logo\" srcset=\"https:\/\/www.ic-steiermark.at\/wp-content\/uploads\/2026\/08\/cropped-ICS_Logo-rund_ohne-Schriftzug.png 512w, https:\/\/www.ic-steiermark.at\/wp-content\/uploads\/2026\/08\/cropped-ICS_Logo-rund_ohne-Schriftzug-300x300.png 300w, https:\/\/www.ic-steiermark.at\/wp-content\/uploads\/2026\/08\/cropped-ICS_Logo-rund_ohne-Schriftzug-150x150.png 150w, https:\/\/www.ic-steiermark.at\/wp-content\/uploads\/2026\/08\/cropped-ICS_Logo-rund_ohne-Schriftzug-400x400.png 400w, https:\/\/www.ic-steiermark.at\/wp-content\/uploads\/2026\/08\/cropped-ICS_Logo-rund_ohne-Schriftzug-270x270.png 270w, https:\/\/www.ic-steiermark.at\/wp-content\/uploads\/2026\/08\/cropped-ICS_Logo-rund_ohne-Schriftzug-192x192.png 192w, https:\/\/www.ic-steiermark.at\/wp-content\/uploads\/2026\/08\/cropped-ICS_Logo-rund_ohne-Schriftzug-180x180.png 180w, https:\/\/www.ic-steiermark.at\/wp-content\/uploads\/2026\/08\/cropped-ICS_Logo-rund_ohne-Schriftzug-32x32.png 32w\" sizes=\"auto, (max-width: 200px) 100vw, 200px\" \/>                                                                            <\/div>\n                                    <div class=\"contact-person-info\">\n                                                                                    <p class=\"size-2 text-main fw-bold\">ICS Internationalisierungscenter Steiermark<\/p>\n                                                                                                                        <div class=\"team-contact d-flex flex-column mt-1\">\n                                                                                            <a href=\"tel:+43%20316%20601%20400\">T+43 316 601 400<\/a>\n                                                                                                                                                                                    <a href=\"mailto:office@ic-steiermark.at\">E office@ic-steiermark.at<\/a>\n                                                                                    <\/div>\n                                                                                    <a class=\"contact-person-linkedin mt-1\" href=\"https:\/\/www.linkedin.com\/company\/icsteiermark\/\" target=\"_blank\" aria-label=\"LinkedIn\">\n                                                <img decoding=\"async\" src=\"https:\/\/www.ic-steiermark.at\/wp-content\/themes\/ics\/img\/linkedin-dark.svg\" alt=\"\" \/>\n                                            <\/a>\n                                                                            <\/div>\n                                <\/div>\n                                                    <\/div>\n                    <\/div>\n                            <\/div>\n        <\/div>\n    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